Press releases can enhance your web presence - pushing you up the search engine rankings and encouraging visits to your website.

Daryl Willcox Daryl Willcox Publishing


Five essentials for internet success:

Online Press Releases

A Press Release is an announcement or news story, issued by an individual or a company. Its content is precisely worded to deliver the key message(s) in a manner the company wishes it to be known. It is not a sales pitch, resumé or an advertisement; neither is it an article that can be altered or interpreted by a journalist. Its purpose is to highlight what is newsworthy about the company.

Before the advent of online newswires, journalists served as
the gatekeepers between organizations and the public. Those
days are over. Today, your press releases can reach the
masses without being filtered through the media.

Many press releases are picked up by online news sites such as Google News and Yahoo News. They can also be picked up by bloggers, who can add it to their own blogs thus giving another link back to your website. Bloggers can give your organization enormous publicity. The opinions of these "new journalists" are given a lot of weight by their loyal audiences.

Don’t delay – online press releases drive traffic to your website. Contact us today.

See an example of an effecive PRESS RELEASE

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